Introducing Shidō 始動 the first PRESENT scent in collaboration with Berlin-based perfumer Ryoko Hori.

How do you distill a moment, a feeling, a new beginning?

We created a fragrance that embodies our ethos, a scent that brings us into a moment, a feeling, and a perspective: simultaneously embracing the exhilaration of creative drive and the stillness of repose, Shidō inspires a fresh and conscious start, a reset.

Composed of entirely natural scents and organic alcohol, Shidō is a careful blend of Hinoki, Shiso, Himalayan Cedar, Hyssop, Vetiver, and Siberian Fir that can be used as a body or room spray, but also as a disinfectant. (Our tip: apply a dash to your mask!)

Just like PRESENT, Shidō is for dreamers and creators. A scent is an identity – something that we carry with us throughout our daily life. In the most basic sense, a fragrance is something we breathe in, to take in a moment consciously and deliberately. In this way, Shidō is the embodiment of the creative process: of inspiration, joys and doubts, occasionally getting lost and finding our way back. Shidō is an invitation to be present.

Shidō始動
Everyday Essential Spray
50ml / 1.7 fl oz

Ingredients:
Hinoki
Shiso
Himalayan Cedar
Hyssop
Vetiver
Siberian Fir
Organic Alcohol

Made in Berlin by RYOKO for PRESENT
Limited to 100 bottles